The Ocean Reef real estate market is both unique and competitive; and with so many fabulous properties in one little piece of heaven, how in the world do you make your home stand out?

Well, you highlight its strengths, you downplay its weaknesses, and you appeal to the greatest possible pool of prospective buyers. Which is exactly why Watson Luxury Properties has been focusing more efforts on home staging than ever before.

Once staged, homes spend an average of 73% less time on the market and buyers are willing to spend 1% to 5% more of the dollar value on a staged home than a non-staged home.

Home staging makes it easier for potential buyers to visualize the property as their future home and one study shows that 68% of staged homes sold for 9% more than their un-staged neighbor’s home. (That’s a $90,000 difference on a $1,000,000 property!)

Take our listings 104 Creek House; watch the before and after video below and just see the difference a little home staging can make:

104 Creek House: Before & After Home Staging Video

Note that the changes are subtle but impactful. For more tips and tricks on home staging, check out this article from moving.com:

Moving.com Article Here

(We like to add extra emphasis to de-cluttering, making the space neutral, and lighting.)

While we’re talking about subtle home improvements, have you heard of the TAKL App? One of our most favorite clients introduced the app to us and we can’t get enough of it!

TAKL Video Here